Reinvented to safely keep spectators in New York City at home and families nationwide glued to their televisions, the 94th edition of the iconic event ushers in the holiday season with a televised celebration featuring giant character balloons, animated floats, incredible street performances, musical acts and the one and only Santa Claus, broadcast from 34th Street on NBC and Telemundo. Instead it will be reimagined over the course of several days as a television-only event leading up to the live Thanksgiving Day broadcast that will feature the breadth of Macy’s signature elements. In order to avoid gathering large crowds, the annual production will forgo marching down the traditional 2.5-mile route in Manhattan. The safety of participants and spectators is Macy’s top priority. To safely produce this year’s Macy’s Thanksgiving Day Parade during this unprecedented time, Macy’s partnered with the City and State of New York to create an innovative plan that would continue this treasured tradition.
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